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Contents

Page No

1

A STUDY TO UNDERSTAND THE INFLUENCE OF CONTROVERSIAL ADVERTISING ON CONSUMER BEHAVIOR
Dr. Harmeet Kaur Bhasin

1 – 8

2

ACHYRANTHES ASPERA L. SEVERAL ACTIVITIES: A REVIEW
Nishinandan R Suryawanshi*, Dr Aparark Moholkar, Rushikesh Patil and Nilesh Dhanve

9 – 14

3

GLIMEPIRIDE LOADED NANOPARTICLES - A NOVEL APPROACH FOR THE TREATMENT OF DIABETES
Nilesh D Dhanve, Dr. Aparark Moholkar, Rushikesh Patil and Nishinandan Suryawanshi

15 – 24

4

QUERICETINE LOADED NONOFIBER - A NOVEL APPROACH IN HYPERTENSION
Rushikesh S Patil, Dr Aparark Moholkar, Nnaishindan Suryawanshi and Nilesh Dhanve

25 – 30

5

CHALLENGES AND PROPOSED SOLUTIONS FOR ACHIEVING SUSTAINABLE DEVELOPMENT GOALS 2030: CONTRIBUTION OF EDUCATION
Dr. Mandira Gupta and Ms. Anuradha Daheriya

31 – 38

6

A STUDY ON CUSTOMER SATISFACTION TOWARDS SOCIAL MEDIA MARKETING WITH REFERENCE TO MUMBAI SUBURBAN
Dr. Adhir Vasant Ambavane and Mr. Manoj Arjun Sangare

39 – 46

7

TECHNOLOGICAL DISRUPTIVE INNOVATION IN BANKING INDUSTRY WITH RESPECT TO MULUND AREA
Ms. Swapna Daulat Jagtap

47 – 50

8

EXPLORING MEDIATING-MODERATING FACTORS BETWEEN TRANSFORMATIONAL LEADERSHIP AND INNOVATIVE WORK BEHAVIOR: A SYSTEMATIC LITERATURE REVIEW
Rajesh Kumar and Shivam Kumar

51 – 66